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- Thursday, November 13th
Thursday, November 13th
Top Creator News, Stories & Tips
Paul Boulet
November 13, 2025
Hey, marketers & entrepreneurs,
It’s Paul from Click Analytic 👋
And a warm welcome to our 42 new subscribers. You’re joining a growing community of 56,220 marketers & founders building with creators every day.
Let’s talk about something every marketer struggles with:
Getting creators to reply.
On average, only 5–10% of outreach emails get a response.
Today, I’ll show you how to get 80–90% replies — with one simple system we’ve tested across hundreds of campaigns.
Also this week:
→ from Sydney Sweeney’s 2.5M-view creator collab to Victoria’s Secret’s +5M follower comeback, and LinkedIn’s biggest update yet for marketers 👇👇
🗓️ Quick Recap:
And more…
Estimated read time: 2 minutes or less
📊 Did you know?
TikTok Shop just hit $19 billion in quarterly sales — now officially rivaling eBay
(EchoTik, 2025)
💡 How to boost creator replies by 200%
Most marketers struggle to get replies from creators… and it’s not just you.
Across the industry, average reply rates sit between 5–10%. That means if you contact 100 creators, you’ll be lucky to get 10 responses.
When I started running influencer campaigns years ago, I hit the same wall.
Hundreds of emails, almost no answers ❌
But after testing dozens of campaigns across beauty, fashion, and CPG brands, I learned something simple that changed everything 🔥
And boosted our reply rate by 200%!!
Here’s what worked 👇
✅ Treat every creator outreach like a sales funnel.
✅ Automate personalized email generation to scale faster.
✅ Reach 2x more creators than you actually need (volume creates leverage).
✅ Follow up 3–4 times with urgency and personality (“we’re finalizing spots for the campaign”).
Remember: creators get hundreds of emails per week from brands.
Most brands fail not because creators say “no,” but because they never see the message twice.
If you want to fix that, let’s build your sequence — we’ll:
Review your current outreach workflow
Identify where messages get lost
Build a simple 3–4 step email sequence together
And show you how to track replies directly inside Click Analytic
You’ll leave with a ready-to-send creator sequence built to 2x your response rate, no guesswork.
🔔 Top Creator Stories
🎙️ McConaughey & Caine clone their voicesMatthew McConaughey and Michael Caine just joined ElevenLabs’ Iconic Voice Marketplace — opening the door to a new wave of celebrity-AI collaborations. |  |
👙 Victoria’s Secret’s comeback story+5M followers in 3 months. The brand is booming again thanks to creators, lives, and storytelling. We broke down how they went from decline to dominance using TikTok, creators, and behind-the-scenes intimacy. |  |
😬 Shay Mitchell’s kids skincare backlashShay Mitchell’s new kids skincare masks launched to viral criticism. The internet called it “dystopian.” |  |
🎬 Sydney Sweeney’s creator collab movie promo“What do you do for a living?” x Sydney Sweeney = 2.5M views. |  |
🐶 New trend on Instagram?
The Dog x Outfit trend is barking mad.
Creators are editing dogs to match their outfits: same color palette, same pose, same aesthetic.
AI tools make it look seamless, and the result? Scroll-stopping, shareable, and perfectly on-brand content.
📱 Social Snapshot
💬 WhatsApp plans to allow usernames to simplify business messaging.
🤖 Snapchat brings Perplexity AI to user inboxes for smarter search.
🎟️ LinkedIn launches new integrations to help boost event performance.
📰 LinkedIn expands what counts as newsworthy content on the platform.
🚫 LinkedIn cracks down on engagement pods to clean up feeds.
🤖 Elon Musk teased new X updates including xChat and Grok AI.
🕹️ Reddit adds new interactive ad formats to increase engagement.
📢 YouTube introduces Hype posts and members-only content filters.
What did you think of today's insight?Help me make the next insights 📈 even more useful ✅ |
That’s it for this week 👊
More insights, case studies & campaign breakdowns coming next week.
Until then → keep building, keep testing, and create moments worth sharing.
— Paul from Click Analytic