Thursday, June 26th

Top Creator News, Stories & Tips

Hey, marketers & entrepreneurs,

This is Paul from Click Analytic! A warm welcome to our 183 new subscribers. You’re joining a growing community of 54,326 active readers.

This week, I’m digging into one big question:
How important are landing pages when scaling creator programs? 👇

Plus:
📲 Instagram is testing “Shared Access”
🚀 Lowe’s and Fox launch creator networks
🗓️ Trump delays TikTok ban… again

Let’s get into it 👇

🗓️ Quick Recap:

And more…

  Estimated read time: 2 minutes or less

📊 Did you know?

YouTube Shorts now average over 200 billion daily views, a staggering ~186% increase vs last year.

(YouTube, 2025)

💡 How to scale creator programs with landing pages

Let me tell you something I’ve seen over and over.

The best creators?
They’re already fans of your brand.

They follow you. Talk about you. Maybe even buy from you.

But most brands never capture that  

They wait, cold outreach, cross fingers.

Meanwhile, top brands like Skims, Rare Beauty, and Gymshark?

They flipped the script.

They built landing pages (simple ones) that let creators apply directly.

No guesswork. No cold DMs.

See some examples here:

📌 Skims landing page:

📌 Lululemon

💥 Why it works:

You get inbound interest from creators already aligned
You save time on scouting (and get better fits)
You gain leverage—because they came to you

And the setup?

It doesn’t have to be fancy, a simple Tally or Google Form is all you need to start.

Where do brands put it?
📌 Link in bio
📄 Footer on the website
📬 In newsletters
📲 Even as a swipe-up on Stories

The goal is simple:
Make it easy for creators to raise their hand.

But here’s the thing…

Once the requests start rolling in, you need a system.

Some creators will be great. Others? Not so much.

You don’t want to spend hours sorting through fake followers, poor engagement, or mismatched audiences.

That’s where Click Analytic saves you.

You can:
Vet creators instantly (audience stats, brand history, engagement)
Filter by product fit
Approve, gift, and track - all in one place

This is how real creator programs scale.

Not by chasing, but by attracting and automating.

👉 Need help setting one up? Let’s talk strategy →

(and get one month free!)

🎬 Special: Hailey Bieber on Rhode for BoF

Hear Hailey break down how she built Rhode to a billion-dollar brand for Business of Fashion.

🔔 Top Creator Stories

Lowe’s launches creator network with MrBeast

Lowe’s built a creator network for Gen Z and millennials, featuring MrBeast-curated storefronts and 17,000 creators earning via commissions and training.

Fox backs The Lighthouse Creator Studio

Fox invested in the Lighthouse Creator Studio to incubate creator-led franchises and new brand storytelling, signaling a major push into creator-driven content.

Influencers take over Cannes

Creators are now headlining Cannes Lions—wining panels, exclusive events, and influencer-brand deals on the Croisette.

📱 Social Snapshot

📱 Trump to again extend TikTok’s reprieve from U.S. ban

📺 YouTube raises age limit for livestreaming

🫣 Threads tests ‘spoiler alert’ feature

🔐 Instagram tests shared access

🔁 Instagram experiments with reposts

🎨 Instagram adds colored backgrounds and emojis to notes

More content, insights & case studies coming next week. Until then - keep testing, keep building, and treat your creators like collaborators, not megaphones.

— Paul from Click Analytic

See you next Thursday!