Thursday, January 16

📊 Did you know?

Meta and YouTube could capture 50% of TikTok’s ad revenue if the ban takes effect​.

(eMarketer, 2025)

👀 Campaign to Learn From

In 2025, random influencer partnerships aren’t enough... The key to success?

→ Collaborating with creators who already use and love your products.

Take KLE’s recent collaboration with Leah from Love Island.

Leah went viral last summer for sharing her favourite products, including KLE’s Vanilla 28 perfume. Her audience loved it:

❤️ +250,000 saves, millions in revenue, and countless recreations of her routine.

And this is where KLE’s marketing team was smart. They listened.

They contacted Leah and turned that viral moment into a 2025 campaign.

→ a perfume collaboration with Leah.

leahkateb

View more on Instagram

The results?

→ 7M+ views on the launch video across TikTok and Instagram
→ 229K likes and over 1,000 comments

And a viral trend on TikTok:

The secret? Leah’s genuine connection to the brand.

Her followers already knew she loved the product, making the partnership feel authentic.

Takeaways for your brand:

This campaign highlights a growing trend: authenticity wins in 2025. 

Audiences can spot when an influencer truly loves a product versus when it’s just a paid partnership.

Working with influencers who are already fans of your brand builds trust and drives more substantial results.

But how can you find influencers who already like your brand?

With Click Analytic, it’s easy, you can:

• Identify influencers engaging with your brand: Find creators who follow your brand or regularly interact with your content.

• Spot creators tagging your brand: Uncover influencers who’ve mentioned or tagged your brand in their posts.

• Get their contact details and stats: Vet their audiences, analyze demographics, and reach out directly with their email addresses.

Want to try it for free? 🔗 Create a free account here and ask us for a trial!

📌 The ECommerce Edge: Growth Hacks for 2025

So glad Click Analytic is featured in this incredible event!

Join Francesco De Giacomo—a proven expert in scaling D2C brands to seven-figure profits—for actionable strategies to grow in 2025.

Why Attend?
→ Learn how authentic influencer marketing drives ROI.
→ Discover tactics that generated €50M+ ARR for top e-commerce brands.
→ Get the roadmap to boost acquisition and retention in 2025.

When: January 22, 18:00 CEST | Where: Zoom

Ready to unlock your brand’s potential? 👉 Reserve your spot now

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