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- Thursday, April 11
Thursday, April 11
Top Creator News, Stories & Tips
Hey, marketers & entrepreneurs!
A warm welcome to our 152 new subscribers. Youโre joining a growing community of 4611 active readers.
If you like our content, share it with your friends HERE.
This week, discover how Billie Eilish gained 4M followers in 24 hours, learn how Hyundai seized the opportunity with Reesa Tessa and more!
I'm also sharing a freebie: the TOP 50 most rapidly growing micro TikTok brands of Q1 2024!
Hereโs the latest scoop on the influencer marketing buzz:
This weekโs recap:
And more...
Estimated read time: 2 minutes or less
๐ Stats of the week
For years, Instagram made more money from ads than YouTube ๐ณ
And when I say more, itโs MORE!
$32 billion in 2021 for Instagram vs. $28 billion for YouTube.
(source: The Verge, 2024)
๐ Top Creator Stories
Top TikTok Brands in Q1Our team at Click Analytic has compiled a HUGE list. โ The fastest growing brands on TikTok in Q1 2024 (with up to 100k followers). Quick Snapshot: โ Cadbury = 27% growth in Q1 with 298 creator mentions โ Moonz = 38% growth in Q1 with 318k avg. views Get the full ranking now: ๐ Access the free ranking |
10 KEY metrics to analyze an influencerIs Kendall Jenner a good influencer? Learn from our detailed guide to become an expert at vetting influencer profiles. Some key stats are critical to know! ๐ Full Guide here |
Hyundai x Reesa TeesaAfter BMW reneged on their promise to partner with Reesa Tessa, Hyundai stepped in.
๐ Full story here |
How did Billie Eilish get 4M new followers?Billie used a sneaky and smart tactic to grow her follower base from 110M to 120M in a week. In 24 hours, she attracted 4M news followers. How? Learn the genius marketing move: ๐ Full story here |
Bukayo Saka created his own Peri-Peri sauceFootballer Bukayo Saka created his PERi-PERi Saka Sauce, combining his fave flavours with signature Nandoโs spiciness. Check the super smart activation tactics from Nandos! ๐ Full Story Here |
๐ Creators To Watch
Creator to watch: ChelseaVFX
Chelsea is taking the internet by storm with her mind-bending visual effects videos.
Why is she the creator to watch of week:
โ> 557K followers on TikTok
โ> 28.5M average views
โ> 16 400% increase in views in 6 months
But we barely scratched the surface of her success:
๐ฐ Industry Updates
๐ โโ๏ธ X will soon remove the like, re-post and reply buttons
๐ Facebook to merge WhatsApp, Instagram, and Messenger chats
๐ข Instagram adds Notify sticker to help creators maximize fan connections
๐ค Facebook copies TikTok again with new vertical video format
๐ฎ Uber Eats launches a TikTok-like video feed to boost discovery
๐ธ Instagram creators can earn up to $30K/Month With Reels and Carousels
๐ผ Industry Careers
๐ฌ๐ง Influencer Marketing Manager/ Meta Quest FR
๐ฌ๐ง Influencer Marketing Manager USA / Wild
๐ฆ๐ช Influencer & Campaign Manager / The Growth Foundation
๐บ๐ธ Senior Manager, Influencer Marketing / Tarte Cosmetics
๐บ๐ธ Influencer Marketing Manager / Monday
๐บ๐ธ Brand Consulting - Account Manager - Talent & Influencer/ CAA
Did you learn something new from this newsletter? |